14-04-2020 00:36 via feeds.adweek.com

How Apple Lovingly Captured the Ways Creativity Is Flourishing in Quarantine

Steve Jobs once said, "Creativity is just connecting things." Specifically, he was celebrating how a diverse array of experiences can fuel the creative process. Without "enough dots to connect," Jobs felt, your thinking becomes too linear. Too isolated. So what happens when almost all our traditional connections are severed by a global quarantine? Does creativity...
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