26-06-2019 21:22 via adage.com

Here's how Instagram's new Explore ads will work

Facebook is opening Instagram’s Explore section to advertisers for the first time as it looks to follow the gradual migration of user activity away from personal news and photo feeds towards other areas of the social networks.On Wednesday, Instagram, which Facebook owns, announced it would roll ads into the Explore page over the coming months. Explore features algorithmically generated stream of 24-hour video Stories, IGTV shows, celebrity-influencer posts and publ
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