EXCLUSIVE: Publicis Nabs Coca-Cola U.S. Media Business From WPP

Publicis Groupe has snagged The Coca-Cola Company's media and data business in the U.S. and Canada from incumbent WPP, two sources with knowledge of the matter told ADWEEK. The result came after the beverage company held a competitive closed door review with both holding companies, which ADWEEK reported on last week. It means a crucial...