Cadbury is celebrating diversity with multi-hued chocolate. Not everyone’s a fan: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can sign up to get an audio version of this briefing on your Alexa device.Cadbury’s Unity Bar proves rather … divisive
Cadbury’s new chocolate for the Indian market was well-intentioned. It used four different chocolates, from dark to white, in the same bar, promoting a pro-diversity message for the country’s Independence Day this month. The lim