Buyer commitment issues, the waiting game, and hopes for a brighter future: Ad Age TV Pivot

Welcome to Day 3 of our special-edition Ad Age TV Pivot newsletter.A message from Ad Age Senior Editor Jeanine Poggi: During our special two-day TV Pivot event on Tuesday and Wednesday, Ad Age brought together sales leaders from media conglomerates, along with major marketers and media buyers, to discuss how they’re navigating a world without live sports, the amount of business they expect to strike during the upfront ad haggle and what forms of innovation they hope will emerge during the