Amp spotlight: Top PR trends to watch in 2020

In recent years, the lines separating marketing and public relations have blurred. The rapid evolution of tech and reliance on data, the continued emphasis on content creation, and  the increasing prevalence of influencer marketing—to name a few factors—have all forced tried-and-true PR tactics out the window in favor of something fresher and more effective for today’s audiences. With 2020 just around the corner, here are seven informed predictions for what the coming year