14-07-2020 22:52 via feeds.adweek.com

Amazon Wants to Save Summer for Kids Stuck at Home With Its Camp Prime

Amazon is trying to make summer during a global pandemic a little less boring by teaming up with Boys & Girls Clubs of America to simulate a summer camp experience for kids across the country. Amazon hopes its Camp Prime will facilitate a sense of normalcy among families by keeping kids entertained and making the...
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