28-11-2020 19:07 via feeds.adweek.com

A Record-Setting Cyber Week Continues With a $9 Billion Black Friday

It may have been a Thanksgiving week without many typical traditions for many Americans--travel and major gatherings, for starters. But there are some rituals that even a pandemic can't cancel, and shopping on Black Friday is one of them. According to data provider Adobe Analytics, Americans spent a record-setting $9 billion online on Black Friday...
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