A Lifeline for the Subscription Box Model Beyond the Pandemic

Subscription boxes like BirchBox and Barkbox are all the rage these days--and not just among us humans. My dog Bear jumps for joy when his Bark Box comes through the door. In fact, a 2020 survey by CouponFollow found that one-in-five shoppers purchased via a subscription box during the lockdowns, and McKinsey now estimates the...