23-08-2019 17:32 via adage.com

20 NFL games advertisers can’t afford to ignore

Picture Jacksonville Jaguars defensive end Calais Campbell steamrolling his way through a Pop Warner offensive line staffed with members of the footie-pajamas set, and you’re about halfway to understanding the almost farcical dominance the NFL has over the TV marketplace. Imagine the 6’ 8”, 300-pound Campbell absolutely dismantling a scrawny seven-year-old trussed up in ill-fitting shoulder pads before flinging a second combatant (who’s even scrawnier and very likely
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