What it’s like to go global early with operationally intensive businesses

If you launch a startupin your home country, you might discover it’s a pretty small market. Naturally, you start thinking about expanding into new countries, and if your business isn’t dependent on physical processes — great! — you can launch globally basically from day one. But what to do if your business is a platform of management crowdsourced couriers with vast amounts of transactions and physical processes: couriers move in the physical world using different types o