Ride A Virtual Motorcycle In BMW’s New VR Metaverse

Cruise the metaverse in style.This past weekend, BMW unveiled BMW Motorrad MetaRide, a virtual world dedicated to the auto manufacturer’s new motorcycle, the BMW CE 02. Accessible via the VR social platform Spatial, this digital brand space promises a variety of activities designed to immerse users in the world of BMW Motorrad, the company’s official motorcycle brand.
Upon creating an avatar and joining the world, you can “ride” a virtual recreation of the BMW CE 02 throu