AR Mirrors Take Window Shopping To The Next Level

Virtual try-on technology invades brick-and-mortar stores.
Augmented reality (AR) technology is proving to be an immensely powerful tool within the fashion industry. In just the past few months, we’ve seen a number of interesting projects, from real clothing with AR effects like the RTFKT x Nike AR Genesis Hoodie to an AR-powered fashion show with ‘no clothes’.
The ability to try on realistic 3D models of real-world clothing has also become a popular method of advertising among