YouTube creators are trying to move on from ‘subscribe to PewDiePie’

About 12 hours before a gunman told people watching his live stream to “subscribe to PewDiePie” before killing 50 people in New Zealand, popular sketch comedy creator and podcaster Ethan Klein posted a video called “Subscribe to PewDiePie for revenge.” Klein’s video was a sketch based around the popular meme. But in the wake of the terrorist attack, Klein declared the long-running meme over and deleted his video.
Klein was one of thousands on YouTube who joined the