Without new laws, Facebook has no reason to fix its broken ad system

In recent days, both Vice News and Business Insider have put Facebook’s political ad transparency efforts to the test ahead — and the results are not good. Yesterday, Vice was able to easily game the “Paid for by” disclosure on political ads, getting false disclosures approved in the name of all 100 sitting US senators. Facebook approved the ads after the purchaser was able to verify their own identity with a postcard showing that they were a US resident. From there, the