Will.i.ams FYI.AI unveils AI personas at SXSW

At SXSW 2025, Will.i.am hyped up FYI.AI as the future of AI-powered messaging.As part of that AI future, Will.i.am demoed the AI personas of his FYI.AI app at Qualcomm’s SXSW panel, "AI is the New UI," on Tuesday. Powered by Qualcomm's Snapdragon processor, Will.i.am claimed the goal of these personas was to make AI more relatable, giving it the "flavor and energy" of real people from different communities."This isn’t about replacing culture," Will.i.am said during the panel. "It&rsq