Wendy’s brought the heat to SXSW

Paid Content by Wendy's The Mashable House is back! And as expected, it’s a must-see experience for SXSW attendees.
Every year people flock to the Mashable house for the most entertaining, memorable, and Instagrammable experiences of the internet, IRL. And thanks to Wendy’s, this year was no different."Keep it Fresh, Not Frozen" PhotoBoothFrom day one (49 years ago, to be exact) Wendy’s has believed in serving fresh, never frozen beef on every burger. Every day. Something the o