Welcome to alphanumeric car hell

Et tu, Hyundai?Until recently, the Korean brand offered two upmarket cars, the Genesis and the Equus. The first name had biblical shades and the latter shared a title with a play where an adolescent likes to get naked and straddle horses. So while the connotations were a bit muddled, at least they were memorable.Now Hyundai has spun Genesis into its own luxury brand, akin to what Toyota did with Lexus decades ago. And in so doing, it has cast off those memorable names in favor of an alphanumeric