Voice or text for bots? It’s all about context

GUEST: In 2016, Facebook took the bot world by storm when it opened up its Messenger platform to developers. Then came Amazon’s voice-controlled Alexa, and the hype shifted towards all things voice. So noticeable was the shift that New York-based startup studio Betaworks rebranded its popular Botcamp event from last year to Voicecamp this year.
The integration of bots into our daily lives is really just getting started, so for brands and marketers joining the journey, the hyperdynamic