Uber tried to fool Apple and got caught

Apple CEO Tim Cook threatened to have Uber’s iPhone app removed from the App Store in 2015, when it learned that the ride-sharing company had secretly found a way to identify individual iPhones, even once the app was deleted from the phone, according to The New York Times.
The article is a wide-ranging profile of Uber CEO Travis Kalanick, describing him as a leader who is willing to break and bend rules to get his way, even if it means running afoul of one of the world’s largest tech