Too much passion can kill your startup

GUEST: This is a short warning to entrepreneurs. Founders often start a company based on their passion for something. That’s fine as long as they are also solving a problem or otherwise addressing the needs of a clearly defined target market.
The advice that is dispensed too often these days is to pursue your passion, do something you love. That’s all well and good as long as your passion intersects with a problem that customers will pay you to solve. But don’t start a business