This is Microsoft's first Amazon Echo competitor

Microsoft unveiled its plans to take on Amazon’s Echo last week, but the company didn’t detail any specific hardware products. Harman Kardon is the first third-party device maker to bring Cortana to a speaker, and it’s teasing its audio hardware that will debut next year. In a 30-second video, the speaker looks very much like an Amazon Echo, but it appears to include a display at the top that lights up with Cortana’s user interface.
Microsoft has been detailing its plans