Third of cable subscribers may cancel if NFL season postponed
The longer the COVID-19 pandemic drags on, the more live sports continues to suffer. With social distancing killing the MLB, NBA, and NHL seasons, the 2020 Summer Olympics, and every other competitive sport, sports channels have nothing to broadcast, and viewership numbers are dropping.
ESPN's ratings have dropped by nearly 50 percent compared to this time last year. NBC's Gold Channel has also seen a 39 percent decline in viewership over the last few weeks. Because of the lack of live
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