22-07-2017 22:42 via theverge.com

These are the best promotional hats of Comic-Con 2017

San Diego Comic-Con International is about a lot of things. It’s about movies, TV shows, comics, books, and the fans that love them all. But this year, it’s also been about hats. Yes, that’s right: the things you put on your head to avoid glare, sunburn, or in this case, to signify your particular brand allegiance.For whatever reason, promotional hats have been a minor trend at this year’s convention. So in the interests of science, I’m doing what needs to be done:
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