The impact of voice-activated virtual assistants on retail

GUEST: 2016 saw an incredible rise in connected home devices, specifically Amazon Echo (8 million devices sold) and Google Home devices. Prior to that, Siri made adding an event to your calendar or quickly looking up the weather as easy as a simple push of a button on your smart phone.
At what point does “Siri, tell me the weather” or “Alexa, play music” become “I’ll have a cheeseburger and fries” or “What aisle can I find the peanut butter on