Startups: How to survive the Gartner Hype Cycle

GUEST: If you work for or with startups, you’ve likely been a part of the Gartner Hype Cycle and the sky-high expectations that can come with it. It goes like this: the potential of a new concept gets over-hyped, and then companies in that area get panned when they don’t meet expectations quickly.
Current examples include the Internet of Things (IoT), which is currently on the mean side of the hype cycle for not evolving fast enough. Bots, the new “it-thing,” seemed to ha