Spider-Man bots land on Twitter and Facebook to sell you a comic book

Marvel today launched Spider-Man bots for Twitter and Facebook Messenger to promote the release of its Secret Empire comic book. The bot shares action shots from the comic book and directs you to answer questions and decipher riddles. The bot asks you to send it your location, and it can tell you where to go to “report for duty” to fight an evil army (a.k.a direct you to a local store where you can buy the comic book).
Since Facebook VP David Marcus shared that the Messenge