Snoop Dogg, Martha Stewart, and Bic are somehow all involved in this weird iPhone case

Each case includes two matching Bic EZ Reach lighters. | Image: Bic Bic, the company best known for ballpoint pens, razors, and lighters, has just revealed a collaboration that no one could have possibly had on their 2024 bingo cards. Its new Hold the Phone case has a molded cutout on the back to hold one of Bic’s EZ Reach lighters, specifically those designed by Martha Stewart and Snoop Dogg as part of a collaboration with the company.
Just two color options will be available starting tod