Singular analyzes how well creative artwork performs in mobile ads

Singular, a mobile marketing and analytics firm, is today launching a revamped version of its Creative Reporting so that mobile advertisers can see how well their advertisements are working, down to the level of creative assets, such as images or videos.
With Creative Reporting, a mobile marketer could track installs and click-through rates. But they could also track how well the ads are doing in terms of generating revenues over the lifetime of the product. And they could discern