Reelgood acquires Guidebox to bring streaming TV data to more places

Reelgood, a startup aimed at helping cord cutters find shows and movies to watch on the services they subscribe to, has made an acquisition in the hopes of bringing Reelgood’s data to more places. The company has bought Guidebox, a streaming availability data provider which powers Roku, TVGuide, Metacritic and others.
Deal terms weren’t disclosed, but we understand the price was in the “multi millions.”
Guideboxbegan its life in 2012 as a consumer-facing website that