Red Teslas cost more now, but people will still pay for the paint color

Tesla's paint colors were whittled down in the past few days to help ramp up production and now the electric car maker is upping the price for its iconic red option.
For the Model 3, the more affordable, backlogged sedan, a red "multi-coat" paint job went up to $2,500 this weekend. It used to be $2,000 for the red color. As Electrek pointed out, when the Model 3 was first produced red cars were available for $1,000. 
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