Pop star Ava Max will hold an album launch party in Roblox

Photo by Gene Wang/Getty Images Ava Max is holding an album launch party in an unexpected place: the virtual realm of Roblox. The pop star will be part of what’s described as “a first-of-its-kind immersive album launch party and virtual fan meetup” to celebrate the release of her new album Heaven & Hell.
It will feature a variety of events, including a Q&A with the artist, a performance of some new songs, a merch store, and in-game quests. The whole thing will take pla