Pandora unveils new logo as showdown with Spotify nears

In the battle for supremacy in the music streaming biz, Pandora is very much the grizzled veteran. Since the company first launched back in 2000 (2000!), its look has barely changed, sticking to just two variations of a rather staid wordmark. Now, though, Pandora is getting a whole new look, unveiling a new logo and rebrand with a "vibrant and bold color scheme."
Marketing hyperbole aside, the new logo signals big changes for Pandora. It's part of the company's plan to increase its num