21-09-2016 12:00 via feedproxy.google.com

Nimble launches version 4.0 to fix customer relationship management’s biggest issue

EXCLUSIVE: The common customer relationship manager, or CRM, has been the bane of most salespeople’s lives since its inception.
And traditional CRM solutions are increasingly out of place in today’s mobile, social environment.
Today, Nimble is launching a major overhaul of its social CRM solution, in an attempt to drag the industry kicking and screaming into the 21st century, where the smartphone dominates everything and sales is more than ever about building real relations
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