MrBeast changed YouTube and launched an entire genre of expensive stunt content

MrBeast has accomplished a feat that no other individual creator has achieved in YouTube history: surpassing 10 million views on every single video he’s posted for more than a year straight. Now people are trying to imitate his rise to the top.
In early 2017, MrBeast, real name Jimmy Donaldson, began to skyrocket in popularity, his videos growing bigger and more ambitious alongside the new viewership. Donaldson started publishing 12-hour videos of himself performing lengthy but mundane tas