Launching a Tesla to space is really, really stupid, but I love it all the same

On Tuesday, something truly ridiculous is going to space. 
Elon Musk's SpaceX is launching the first flight of its new rocket, the Falcon Heavy. And what is it taking to space? Perhaps a satellite? Maybe a student experiment? Nope! 
SEE ALSO: Elon Musk announces an early February launch plan for Falcon Heavy
SpaceX is launching a cherry red Tesla Roadster blasting "Space Oddity" by David Bowie into a distant orbit around Mars. 
It's pointless. It's dumb. It's corporate synergy at