10-07-2024 00:52 via theverge.com

Instagram is sticking to short videos, says Adam Mosseri

Illustration by Alex Castro / The Verge Instagram isn’t going to focus on longform video because it might “undermine” the platform’s “core identity to connect people with friends,” Instagram boss Adam Mosseri says in a video. Yes, you can technically post Instagram videos to your feed that are as long as one hour, and yes, Instagram did try to push for longer videos with IGTV before shutting the app down! But now, shortform is where it’s at, Mosseri argu
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