How to stop deepfakes from destroying trust in society

It has the potential to ruin relationships, reputations, and our online reality. “Deepfake” artificial intelligence technology promises to create doctored videos so realistic that they’re almost impossible to tell from the real thing. So far it has mostly been used to create altered pornographic clips featuring celebrity women’s faces but once the techniques are perfected, deepfake revenge porn purporting to show people cheating on their partners won’t be far behin