Here’s why you’re getting all those sweet Uber and Lyft discounts

In its final weeks as a private company, Lyftis reaching for every inch of the rideshare market it can get.
To do this, it’s revisiting an old strategy: discounts. If you’re a Lyft user, you may have noticed the company has been offering cheaper rides in the last few weeks. Why? To encourage riders to ditch the Uberapp in favor of Lyft and to tack on additional rides from users who may have otherwise hesitated to dole out the cash. After all, a $13 ride is a lot different f