Facebook is stepping up its war on clickbait in the News Feed

Two years ago, Facebook made an initial effort to eliminate the News Feed's surplus of "clickbait" — a hard to define but almost universally despised form of online content that leaves readers feel tricked, cheated, or otherwise dissatisfied. But people have continued to complain about many of the articles they see in the News Feed, Facebook says, and so today it's adjusting the feed again. Over the next few weeks, Facebook will implement of changes meant to reduce the distribution of