28-09-2016 13:45 via feedproxy.google.com

Email personalization: How to transform your cheapest channel into your biggest returns (VB Live)

VB LIVE: Online flower delivery company Teleflora turns just 5 percent of their total email volume into 44 percent of their orders. Learn how they’re nailing email marketing with precision personalization in this free VB Live event.
Register here for free.
Customers have not just relaxed to a certain level of tracking by the brands they do business with, but expect it — and expect that it will reward them with a personalized experience from end to end.
“I expect that
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