DJI’s biggest competition in drones is itself

Two years ago, I was chatting with a very smart venture capitalist about an investment he was making in the drone industry. The hardware side of the drone business would be quickly commodified, he told me, and the real value would be collected by the software makers who built platforms that were used by a wide range of manufacturers.This was a reasonable assumption to make if you believed the market for drones would look something like the market for Android smartphones. Dozens of manufacturers