Conversation is key to chatbot engagement

GUEST: Do bot metrics change over time?
One question that still comes up after 2.4 billion messages at Dashbot is around buttons versus free-form communication, especially as platforms add more app-like functionality.
We first wrote about this after processing 70 million messages.
Let’s take a look at the latest insights.
A guy walks into a bar… and clicks ‘hi’?
The beauty of conversational interfaces is they enable users to communicate naturally in free form &mdash