Celsius aims to disrupt the consumer credit industry using blockchain

The worldwide consumer credit industry is primarily controlled by a few organizations that profit from the process of lending and — according to many — are responsible for the state of consumer and student debt.
In fact, in the U.S., $1.1 trillion — one-half of all the consumer credit issued — is currently controlled by six of the largest banks.
Today Celsius — an Ethereum-based lending platform — has announced its plans to disrupt this industry by enabling pe