25-09-2018 16:57 via theverge.com

Can Google make the web faster without taking over the web?

Google’s Accelerated Mobile Pages project has been controversial since it first rolled out in 2015 — AMP is an open-source standard for a specialized type of web page that offers a huge speed boost to sites that use it, and those pages load instantly from search engines like Google and (now) Bing. But AMP has many critics, who have spent years contending Google is using AMP to take over the web. In particular, Google shows AMP pages in a news carousel at the top of its mobile search
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