Buying Fitbit won’t help Google overcome Apple’s biggest smartwatch advantage

Photo by Amelia Holowaty Krales / The Verge Google is reportedly looking to buy Fitbit as a way to bolster its wearables strategy. Trying to suss out what this could mean for Google, its Wear OS platform, and Fitbit’s customers is (pardon the fitness pun) exhausting.Here’s where I landed: Assuming it bears out, I think that this acquisition portends a wearables reboot instead of shoring up Google’s current smartwatch strategy. I think that mainly because Google’s current