BMW’s premium ride-hailing service is now live in China
BMW has joined a handful of automakers to compete with transportation upstart Didi Chuxing,which bought Uber’s Chinese business in 2016. Last Friday, the German luxury carmaker launched a premium ride-hailing service in Chengdu, the capital of China’s Sichuan Province with over 14 million people.
The new offer is part of BMW’s ReachNow carsharingbrand that kicked off an electric vehicle rental business with a local partner last December. The new ride-hailing vent
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