Bloomreach unveils its AI-powered DXP to deliver personalization at scale

Personalization is still high on the marketer’s wish-list as brands aim to increase engagement, conversion, and relevance.
Today, at its Connect NYC customer summit, Bloomreach — the personalized digital experiences company — has announced what the company claims is the market’s first open and intelligent digital experience platform (DXP) that is designed to drive one-to-one personalized experiences across the entire customer journey.
Using artificial intelligen