Blame the robots: Fitbit has struggled to make the Flex 2 fitness tracker

Digital health and fitness company Fitbit reported its third quarter earnings earlier today, and shortly thereafter its shares fell off a cliff. Its guidance for the fourth quarter was especially weak, with the company citing softer demand for its products, a 45 percent contraction in growth in Asia-Pacific markets, and supply constraints around its new Flex 2 wristband.
The Flex 2 supply constraints are stemming from production issues, with Fitbit chairman and chief executive officer James