Asus' ZenBook 3 is literally a Windows-powered MacBook

Asus unveiled its new ZenBook 3 earlier this year and it made headlines for being thinner and lighter than Apple's new MacBook. I got a chance to get a closer look at a ZenBook 3 today at IFA in Berlin, and it's clear this is literally a Windows-powered MacBook. If it wasn't for the Asus logo and brightly colored exterior, it would be pretty hard to tell the two apart.
Both the MacBook and ZenBook 3 use a single USB Type-C port and a headphone jack, and no other ports. Even the keyboards ar